Mark Russinovich

Told by the six-foot, five-and-a-half-inch Russinovich in his wonderfully straightforward way, it's a tale that lays bare the unapologetically ruthless attitude that pervaded Microsoft in the '90s and on into the aughts, an attitude that brought it enormous success but also landed the company in hot water with regulators and ultimately hampered its ability to compete in the more open and collaborative world of the modern internet. But the postscript to the tale-where Jim Alchin, the head of Windows, tries to hire Russinovich-also shows that Microsoft is more complicated than you might expect, that the company is capable of change, however long that change might take.